

77-inch 4K OLED display powered by over 8.3 million self-lit pixels for perfect blacks and infinite contrast.
α8 AI Processor 4K intelligently enhances picture and sound based on the content you watch.
Dolby Vision™, Dolby Atmos®³, and FILMMAKER MODE™ deliver a cinematic experience at home.
Packed with gaming features like NVIDIA G-Sync, AMD FreeSync, VRR, and a fast 120Hz refresh rate.
webOS with LG Channels for access to 300+ free channels and popular streaming platforms.
Includes 4 HDMI 2.1 ports, Bluetooth 5.1, and Wi-Fi for ultimate connectivity.
(edit with the Customer Reassurance module)
(edit with the Customer Reassurance module)
(edit with the Customer Reassurance module)
The LG 77 Inch OLED B4 4K Smart TV 2024 represents over a decade of innovation as the world’s No.1 OLED brand. Designed to deliver lifelike picture quality, this massive 77-inch display uses over 8.3 million self-lit pixels to achieve perfect blacks, luminous highlights, and an unmatched contrast ratio. Whether you’re watching movies, gaming, or streaming, every frame bursts with precision and realism.
At the heart of the LG OLED B4 is the α8 AI Processor 4K, which detects and optimizes whatever you’re watching. Through AI Picture Pro and AI Sound Pro, it automatically enhances clarity, sharpness, and audio balance to deliver the best possible output. It even up-mixes 2-channel sound into virtual 9.1.2 surround audio, transforming your living room into a cinematic arena.
For a true home-theatre experience, the LG 77B4 OLED TV includes Dolby Vision™ HDR for superior contrast and color accuracy and Dolby Atmos®³ for multidimensional sound that surrounds you. FILMMAKER MODE™ disables post-processing effects so you can watch films as directors intended. Combined, these features make this TV a powerhouse for movie lovers in Kenya.
Gamers will appreciate the 120Hz refresh rate, 0.1ms response time, and NVIDIA G-Sync and AMD FreeSync support for seamless gameplay. The LG Game Dashboard and Game Optimizer let you adjust settings on the fly, while four HDMI 2.1 inputs provide full compatibility with next-gen consoles. The TV also supports VRR (Variable Refresh Rate) and GeForce NOW for cloud gaming.
Stay connected with webOS, LG’s intuitive smart platform. Browse popular streaming services such as Netflix, Disney+, YouTube, and Apple TV+. Plus, enjoy over 300 free LG Channels covering sports, cooking, news, and entertainment. With up to five years of software updates, webOS ensures your TV remains fast and relevant.
This model includes Bluetooth 5.1, Wi-Fi, Ethernet LAN, and HDMI 2.1 x4 for seamless device pairing. Its minimalist design features an ultra-thin bezel that blends effortlessly into your home décor. The VESA mount compatibility (30 x 20 cm) allows for wall mounting, while its low energy consumption of 122 kWh ensures efficiency.
Control your TV and smart home devices with built-in support for Amazon Alexa, Apple AirPlay 2, HomeKit, and Google Assistant. Use simple voice commands to adjust volume, change inputs, or search content without lifting a finger.
With Dolby Atmos and WOW Orchestra technology, the LG B4 synchronizes sound between your TV and compatible LG Soundbars, creating a deeper, richer audio experience. Its 20W RMS output provides crisp clarity even without external speakers.
1 x LG 77″ OLED B4 Television Unit
1 x Magic Remote Control
2 x AA Batteries
1 x Power Cable
1 x User Manual
1 x Warranty Card
If you’re looking to buy the LG OLED B4 77-inch Smart TV in Kenya, the 2024 model is your best bet for true cinematic brilliance and responsive gaming. Its combination of OLED picture quality, AI processing, Dolby audio, and smart capabilities make it a standout option for Kenyan households seeking luxury performance at a fair price. Available now at Passcode East Africa Techverse Limited.
While both TVs deliver exceptional OLED quality, the LG C4 uses the more advanced α9 AI Processor, achieving slightly higher peak brightness and faster AI upscaling. However, the B4 offers nearly identical viewing and gaming performance at a lower price, making it the best-value OLED 4K TV in Kenya for 2024.
The B4 features LG’s new α8 AI Processor, delivering optimized performance at a more affordable cost compared to the premium C4 and G4 models, while still offering 120Hz, Dolby Vision, and G-Sync compatibility.
Yes, it has four HDMI 2.1 ports, allowing full 4K 120Hz gaming support for PlayStation 5, Xbox Series X, and high-end PCs.
Yes, the B4 is VESA-compatible (30x20 cm), allowing easy wall installation for a clean, modern look.
Yes, it works seamlessly with Amazon Alexa, Apple AirPlay 2, HomeKit, and Google Assistant for smart voice control.
LG 77 inch LG OLED AI 77B4 4K Smart TV 2024 Specs
Characteristics:
2 Speakers
Browsing the web
Child block
Smart TV
Teletext
Batteries included
Apple AirPlay 2
Switch off timer
Subtitling Closed Captioning
Audio Return Channel (ARC)
Flat screen
Connections:
HDMI
USB 2.0
Ethernet LAN
RJ45
RF x 2
HDMI x 4
Connectivity:
Bluetooth
Wi-Fi
Common interface
Miracast
Bluetooth 5.1
eARC
Resolution: 4K Ultra HD
Tuner:
Analogue and digital
DVB-C,DVB-S,DVB-S2,DVB-T,DVB-T2
Technology:
OLED
AMD FreeSync
HDR
NVIDIA G-SYNC
Smart TV: Yes
Resolution (px): 3840 x 2160 px
Functions:
Browsing
Timeshift
Aspect ratio: 16:9
Power RMS: 20W
Compatible: Amazon Alexa
Includes: Remote control
VESA: 30 x 20 cm
Voltage: 100 - 240 V
Operating System: Web OS
Recording: USB
Screen: 77"
Audio: Dolby Atmos
Energy consumption: 122 kWh
Channels: 2.0
Frequency: 120 Hz
Assembly: VESA
Capacity: Batteries x 2
Diagonal of the screen (cm): 195,6 cm
In The Box
1 x Warranty Card, 1 x User Manual
1 x Television U
1 x Remote Control, 2 x Batteries, 1 x Power Cable